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FreeWheel Video Monetization Report

Q3 2013 Report

TV Everywhere has become a reality, and people are enjoying entertainment across dozens of different screens and devices.

Q3 2013 represented another period of significant growth and evolution in the U.S. digital television market, with video views up 20% and video ad views up 31% year over year.

We noted the following observations in Q3 2013:

Q1 2013 Report


  • Long-form content is driving industry growth, led by Scripted Drama, News, and Sports
  • Monetization on Mobile, Tablet, and OTT devices continues to rise dramatically
  • Syndication driving scale for both publisher groups; authenticated viewing is on the rise
  • Long-form ad loads continue to rise, but there is still room to approach TV levels


The FreeWheel Video Monetization Report is released quarterly and seeks to highlight the changing dynamics of how enterprise-class content owners and distributors are monetizing professional digital video content.


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