Papers

Need some light reading?

Ok, it's not light reading. But here we have captured our thoughts on some of the biggest challenges plaguing the world of converged video. These reports and thought papers endeavor to offer guidance on industry trends, best practices, case studies based on what we've seen work, and our point of view on the video landscape.

Reports

FreeWheel Video Monetization Report

Q1 2013

In 2012, FreeWheel added a number of new clients into its dataset, which enabled deeper insight and more robust perspective on the many trends shaping the industry. As a result, this quarter’s report highlights a breakout of two broad market segments, both focused on premium online video: Linear + Digital and Digital Pure-Play. Read More

FreeWheel Video Monetization Report

Full Year 2012

The data in this report comprises almost 15 billion video views and over 13.5 billion video ad views during Q4 2012 - 52 billion video views and 43 billion video ad views in 2012 - and is one of the largest pools of data available on the usage and monetization of professional video content. Read More

FreeWheel Video Monetization Report

Q3 2012

The data in this report comprises almost 14 billion video views and more than 10.7 billion video ad views during the quarter and is one of the largest pools of data available on the usage and monetization of professional video content. As such, the data gives valuable insight into both consumer behavior with this type of content and how brand advertisers are employing it. Read More

FreeWheel Report Archives

See older reports

07.18.11: Making Money from Mobile Content

A guide for successfully syndicating professional content to mobile devices.

03.9.11: Balancing Standards with Innovation

A look at how reaching scale in video is achievable through standardized innovation.

07.13.10: Making Online Video More Like Television

An ad-supported view of TV Everywhere

07.13.10: Advertising in Live Content with MRM

Using MRM to Deliver Advertising in Live Content Streams

Case Studies

Advisory Services Revenue Operations Assessment

Read about how our Advisory Services team conducted a systematic organizational analysis for one of the largest sports entertainment companies on a quest for efficiency.