06.03.13 View full article at AdWeek
FreeWheel CEO says digital players could quadruple their ad output
"FreeWheel sees a lot. The company helps power video content management and ad decisions for a number of big media companies, including Fox, NBCU, Turner [Broadcasting System], Vevo and AOL.
As a result, the company has a unique vantage point when it comes to the Web video space, providing it with insight into consumption patterns and ad trends. Adweek talked to Doug Knopper, FreeWheel's co-founder and CEO, about the state of streaming, the differences between traditional and digital companies, and the post-NewFront ad market.
Read the full interview ad AdWeek.